Archives

  • Oktober 2024
    Vol. 18 No. 2 (2024)

    Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Institute of Research and Community Outreach, Petra Christian University (PCU), Indonesia.  This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). 

    Currently, no article submission fee and no Article Processing Cost (APC) will be charged. We strive for quality publication and short return in desk- and peer-review. Therefore, we encourage the author(s) to write a cover letter to the editor explaining why Jurnal Manajemen Pemasaran should consider the manuscript for publication and what are the managerial and scientific relevance of the submitted manuscript. The decision could only be either accepted (with minor revisions) or rejected/declined. No major revisions will be given. This is to shorten the review processes.

  • April 2024
    Vol. 18 No. 1 (2024)

    Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Institute of Research and Community Outreach, Petra Christian University (PCU), Indonesia.  This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). 

    Currently, no article submission fee and no Article Processing Cost (APC) will be charged. We strive for quality publication and short return in desk- and peer-review. Therefore, we encourage the author(s) to write a cover letter to the editor explaining why Jurnal Manajemen Pemasaran should consider the manuscript for publication and what are the managerial and scientific relevance of the submitted manuscript. The decision could only be either accepted (with minor revisions) or rejected/declined. No major revisions will be given. This is to shorten the review processes.

  • Oktober 2023
    Vol. 17 No. 2 (2023)

    Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Institute of Research and Community Outreach, Petra Christian University (PCU), Indonesia.  This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). 

    Currently, no article submission fee and no Article Processing Cost (APC) will be charged. We strive for quality publication and short return in desk- and peer-review. Therefore, we encourage the author(s) to write a cover letter to the editor explaining why Jurnal Manajemen Pemasaran should consider the manuscript for publication and what are the managerial and scientific relevance of the submitted manuscript. The decision could only be either accepted (with minor revisions) or rejected/declined. No major revisions will be given. This is to shorten the review processes.

  • April 2023
    Vol. 17 No. 1 (2023)

    Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Institute of Research and Community Outreach, Petra Christian University (PCU), Indonesia.  This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). 

    Currently, no article submission fee and no Article Processing Cost (APC) will be charged. We strive for quality publication and short return in desk- and peer-review. Therefore, we encourage the author(s) to write a cover letter to the editor explaining why Jurnal Manajemen Pemasaran should consider the manuscript for publication and what are the managerial and scientific relevance of the submitted manuscript. The decision could only be either accepted (with minor revisions) or rejected/declined. No major revisions will be given. This is to shorten the review processes.

  • Jurnal Manajemen Pemasaran

    Oktober 2022
    Vol. 16 No. 2 (2022)

    Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Institute of Research and Community Outreach, Petra Christian University (PCU), Indonesia.  This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). 

    Currently, no article submission fee and no Article Processing Cost (APC) will be charged. We strive for quality publication and short return in desk- and peer-review. Therefore, we encourage the author(s) to write a cover letter to the editor explaining why Jurnal Manajemen Pemasaran should consider the manuscript for publication and what are the managerial and scientific relevance of the submitted manuscript. The decision could only be either accepted (with minor revisions) or rejected/declined. No major revisions will be given. This is to shorten the review processes.

  • April 2022
    Vol. 16 No. 1 (2022)

    Jurnal Manajemen Pemasaran dipublikasikan secara berkala setiap bulan April dan Oktober dalam setahun oleh Program Studi Manajemen Pemasaran Universitas Kristen Petra Surabaya.
    Tujuan Jurnal Manajemen Pemasaran adalah:

    1. Menyebarluaskan pengetahuan, penemuan, dan pengembangan ilmu pemasaran secara teori maupun praktis melalui hasil-hasil riset.
    2. Mengakomodasi hasil-hasil riset ilmiah denga dunia bisnis yang membutuhkan.
    3. Memotivasi para peneliti pemasaran dan praktisi bisnis untuk mempublikasikan hasil temuan dalam bidangmya.

  • Oktober 2021
    Vol. 15 No. 2 (2021)

    Jurnal Managemen Pemasaran dipublikasikan secara berkala setiap bulan April dan Oktober dalam setahun oleh Program Studi Manajemen Pemasaran Universitas Kristen Petra Surabaya.
    Tujuan Jurnal Manajemen Pemasaran adalah:

    1. Menyebarluaskan pengetahuan, penemuan, dan pengembangan ilmu pemasaran secara teori maupun praktis melalui hasil-hasil riset.
    2. Mengakomodasi hasil-hasil riset ilmiah denga dunia bisnis yang membutuhkan.
    3. Memotivasi para peneliti pemasaran dan praktisi bisnis untuk mempublikasikan hasil temuan dalam bidangmya.

  • APRIL 2021
    Vol. 15 No. 1 (2021)

    Jurnal Managemen Pemasaran dipublikasikan secara berkala setiap bulan April dan Oktober dalam setahun oleh Program Studi Manajemen Pemasaran Universitas Kristen Petra Surabaya.
    Tujuan Jurnal Manajemen Pemasaran adalah:

    1. Menyebarluaskan pengetahuan, penemuan, dan pengembangan ilmu pemasaran secara teori maupun praktis melalui hasil-hasil riset.
    2. Mengakomodasi hasil-hasil riset ilmiah denga dunia bisnis yang membutuhkan.
    3. Memotivasi para peneliti pemasaran dan praktisi bisnis untuk mempublikasikan hasil temuan dalam bidangmya.

  • OCTOBER 2020
    Vol. 14 No. 2 (2020)

    Jurnal Managemen Pemasaran dipublikasikan secara berkala setiap bulan April dan Oktober dalam setahun oleh Program Studi Manajemen Pemasaran Universitas Kristen Petra Surabaya.
    Tujuan Jurnal Manajemen Pemasaran adalah:

    1. Menyebarluaskan pengetahuan, penemuan, dan pengembangan ilmu pemasaran secara teori maupun praktis melalui hasil-hasil riset.
    2. Mengakomodasi hasil-hasil riset ilmiah denga dunia bisnis yang membutuhkan.
    3. Memotivasi para peneliti pemasaran dan praktisi bisnis untuk mempublikasikan hasil temuan dalam bidangmya.

  • APRIL 2020
    Vol. 14 No. 1 (2020)

  • OCTOBER 2019
    Vol. 13 No. 2 (2019)

  • APRIL 2019
    Vol. 13 No. 1 (2019)

  • OKTOBER 2018
    Vol. 12 No. 2 (2018)

  • APRIL 2018
    Vol. 12 No. 1 (2018)

  • OKTOBER 2017
    Vol. 11 No. 2 (2017)

  • APRIL 2017
    Vol. 11 No. 1 (2017)

  • OKTOBER 2016
    Vol. 10 No. 2 (2016)

  • APRIL 2016
    Vol. 10 No. 1 (2016)

  • OKTOBER 2015
    Vol. 9 No. 2 (2015)

  • APRIL 2015
    Vol. 9 No. 1 (2015)

  • OKTOBER 2014
    Vol. 8 No. 2 (2014)

  • APRIL 2014
    Vol. 8 No. 1 (2014)

  • APRIL 2012
    Vol. 7 No. 1 (2012)

  • APRIL 2011
    Vol. 6 No. 1 (2011)

  • APRIL 2010
    Vol. 5 No. 1 (2010)

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