Announcements

Important Security Notice for Authors

2026-01-14

Be careful of scams on behalf of the Jurnal Manajemen Pemasaran (JMP). JMP never create Letter of Acceptance (LoA) with JMP's letterhead or editor's signature sent through personal contact, especially email. The statement of the editor's decision to accept submission for authors is only through the author's respective Open Journal System account from Editor Official's email or the Editor in Chief's email. Read full

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Current Issue

Vol. 20 No. 1 (2026): APRIL 2026
View Vol. 20 No. 1 (2026): APRIL 2026

Jurnal Manajemen Pemasaran (p-ISSN 1907-235X, e-ISSN 2597-615X) or Marketing Management Journal is a bi-annual journal published in April and October, by Petra Christian University, Indonesia. This journal aims to discuss current issues and to disseminate the latest findings in marketing studies to the community at large, including to those of scientists, practitioners, and policymakers. We welcome submission of original research in marketing studies (e.g., consumer behaviour, brand management, and marketing analytics). Our journal complies with Open-Access policy. Jurnal Manajemen Pemasaran is a bilingual journal. Author(s) could write their manuscript, either in English or in Bahasa Indonesia. Submitted manuscript will be checked against plagiarism. Only those articles with rigorous research process and substantial managerial/scientific contributions will be reviewed.

DOI: https://doi.org/10.9744/pemasaran.v20.i1
Published: 2026-04-30

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