Submissions

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Author Guidelines

We encourage author(s) to use a reference manager to manage bibliographic and citation format of the manuscript. The author(s) could use Mendeley, Jabref, Zotero, or other reference managers. American Psychological Association (APA) 7th edition is recommended for the citation format. You may access more information of APA 7th edition citation style through this link.

Submission Preparation Checklist

All submissions must meet the following requirements.

  • COVER LETTER. Please submit the main manuscript along with a cover letter to the editor in a separate document. The letter explains why Jurnal Manajemen Pemasaran should consider your manuscript for publication, and what are social (if any), managerial, and the scientific relevance of the manuscript. Any submission WITHOUT a cover letter will be REJECTED immediately.
  • MAIN MANUSCRIPT. This should consist at least "Introduction", "Literature Review", "Methods", "Discussion and Conclusions". In certain occasion, the "Literature Review" could be merged into the "Introduction". We expect the author(s) to constrast and compare their results with previous studies, explaining the limitation of their study and suggestion for future studies in the "Discusion and Conclusions". We also expect the author(s) to highlight social (if any), managerial, and scientific relevances of their research in the last part of "Discussion and Conclusions".
  • AUTHORS' COMMITMENT FORM. A commitment form signed by all authors to follow the reviewing process in timely and professional manner are required before submission. Student manuscripts are welcome but require a corresponding author that has a full time position in an academic institution.

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