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  1. Home /
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  3. Vol. 11 No. 2 (2017): OKTOBER 2017

Vol. 11 No. 2 (2017): OKTOBER 2017

Published: 2017-11-16

Articles

  • PENYELESAIAN CAPACITATED VECHILE ROUTING PROBLEM DENGAN MENGGUNAKAN ALGORITMA SWEEP UNTUK PENENTUAN RUTE DISTRIBUSI KORAN : STUDI KASUS

    Rizky Saraswati, Wahyudi Sutopo, Muh. Hisjam
    41-44
    • PDF
    Views Abstract View: 142 , PDF PDF Download: 140
  • PENGARUH INTERNAL MARKETING TERHADAP EMPLOYEE PERFORMANCE DENGAN MARKETING ORIENTATION DAN EMPLOYEE ENGAGEMENT SEBAGAI VARIABEL INTERVENING PADA MINIMARKET INDOMARET DAN INDOMARET POINT DI SURABAYA

    Devi Evelyn, Diah Dharmayanti
    45-53
    • PDF
    Views Abstract View: 52 , PDF PDF Download: 66
  • PENGARUH PERCEIVED SERVICE QUALITY TERHADAP CUSTOMER LOYALTY DENGAN CUSTOMER SATISFACTION SEBAGAI VARIABLE INTERVENING DI HOTEL KARTIKA GRAHA MALANG

    Eva Yohana Sudjianto, Edwin Japarianto
    54-60
    • PDF
    Views Abstract View: 103 , PDF PDF Download: 64
  • PENGARUH LEADERSHIP STYLE TERHADAP MANAGEMENT CONTROL SYSTEM DENGAN TEKNOLOGI INFORMASI DAN ORGANIZATIONAL CULTURE SEBAGAI VARIABEL MEDIASI PADA UMKM SEKTOR GARMEN STUDI KASUS DI KABUPATEN GRESIK

    Widhi Ariestianti R., Hatane Samuel
    61-68
    • PDF
    Views Abstract View: 31 , PDF PDF Download: 38
  • PENGARUH CUSTOMER PERCEPTION TERHADAP MINAT BELI KONSUMEN MELALUI MULTIATTRIBUTE ATTITUDE MODEL PADA PRODUK MAKANAN ORGANIK

    Yerosa Dian Putri Limantara
    69-78
    • PDF
    Views Abstract View: 291 , PDF PDF Download: 257

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ISSN

 

e-ISSN 2597-615X

akreditasi

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Accredited by the Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia

SK. No. 105/E/KPT/2022

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Editor and Administration Address:
Institute of Research and Community Outreach
Petra Christian University
Jl. Siwalankerto 121-131
Surabaya 60236, Indonesia
Phone: +62-31-2983147
E-mail:
redaksi.jmp@petra.ac.id
Homepage:
http://jurnalpemasaran.petra.ac.id/

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Jurnal Manajemen Pemasaran published by Institute of Research and Community Outreach, Petra Christian University.
Copyright @2023. Jurnal Manajemen Pemasaran, ISSN: 1907-235X, e-ISSN: 2597-615X


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