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  3. Vol. 13 No. 1 (2019): APRIL 2019

Vol. 13 No. 1 (2019): APRIL 2019

Published: 2019-03-29

Editorial

  • Front Matter (Cover, Editorial, Table of Content)

    jmp .
    • PDF
    Views Abstract View: 60 , PDF PDF Download: 143

Articles

  • PENGARUH STORE LAYOUT DAN FOOD QUALITY TERHADAP MINAT BELI ULANG DAN CUSTOMER SATISFACTION PADA READY TO EAT BAKERY

    Amadea Rahma Pambudi
    1-7
    • PDF
    Views Abstract View: 336 , PDF PDF Download: 683
  • PENGARUH LOGO KEMASAN PRODUK KOSMETIK SEBAGAI PENJELASAN KRITERIA PRODUK PEMAKAIAN DAN TINGKAT PENGETAHUN KEMASAN PRODUK TERHADAP REPURCHASE INTENTION (STUDI KASUS IBU-IBU / REMAJA CAKRAWALA II TJ PRIOK, KEC. KOJA JAKARTA UTARA)

    Ana Ramadhayanti
    8-16
    • PDF
    Views Abstract View: 280 , PDF PDF Download: 677
  • PENGARUH RETAIL SERVICE QUALITY TERHADAP MINAT BERKUNJUNG ULANG MALL Di SURABAYA MELALUI PERCEIVED QUALITY DAN CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING

    Edwin Japarianto
    17-26
    • PDF
    Views Abstract View: 358 , PDF PDF Download: 859
  • BRAND IMAGE, CUSTOMER SATISFACTION DAN CUSTOMER LOYALTY JARINGAN SUPERMARKET SUPERINDO DI SURABAYA

    Hatane Semuel, Julian Wibisono
    27-34
    • PDF
    Views Abstract View: 1173 , PDF PDF Download: 2244
  • PENGARUH KUALITAS PELAYANAN DAN KEPUASAN NASABAH TERHADAP LOYALITAS NASABAH PT. BANK INDEX LAMPUNG

    Ria Octavia
    35-39
    • PDF
    Views Abstract View: 1522 , PDF PDF Download: 4331
  • ANALISIS PENGARUH FASHION INVOLVEMENT TERHADAP IMPULSE BUYING MELALUI HEDONIC VALUE DI H&M STORE PAKUWON MALL SURABAYA

    Angela Natalie A., Edwin Japarianto
    40-46
    • PDF
    Views Abstract View: 414 , PDF PDF Download: 794

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e-ISSN 2597-615X

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Accredited by the Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia

SK. No. 105/E/KPT/2022

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Editor and Administration Address:
Petra Christian University
Jl. Siwalankerto 121-131,
Surabaya 60236, Indonesia
Phone: +62-31-2983147
E-mail:
[email protected]
Homepage:
https://jurnalpemasaran.petra.ac.id/

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