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• THE INFLUENCE OF IMAGE AND CUSTOMERS’ SATISFACTION TOWARDS CONSUMERS’ LOYALTY TO TRADITIONAL FOODS IN SURABAYA

  Christina Esti Susanti

  pp. 1-10

  2010-12-20

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  Abstract View: 41 , PDF Download: 116

• CORPORATE SOCIAL RESPONSIBILITY, PURCHASE INTENTION DAN CORPORATE IMAGE PADA RESTORAN DI SURABAYA DARI PERSPEKTIF PELANGGAN

  Hatane Semuel, Elianto Wijaya

  pp. 35-54

  2010-12-20

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  Abstract View: 385 , PDF Download: 781

• THE STRENGTHENING RELATIONSHIP OUTCOME STRATEGY IN RETAIL BUSINESS IN INDONESIA

  Chr. Whidya Utami

  pp. 26-34

  2010-12-20

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  Abstract View: 48 , PDF Download: 105

• KIAT-KIAT EKSPANSI GLOBAL STARBUCKS

  Fransisca Andreani

  pp. 19-25

  2010-12-20

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  Abstract View: 60 , PDF Download: 249

• DETERMINANTS AND CONSEQUENCES OF CORPORATE COMMUNICATION MANAGEMENT: REVIEW OF THE CURRENT LITERATURE AND A CONCEPTUAL MODEL

  Bahtiar Mohamad, Hassan Abu Bakar

  pp. 8-18

  2010-12-20

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  Abstract View: 80 , PDF Download: 204

• UPAYA PENINGKATAN STRATEGI MARKETING MIX PANGAN BERBASIS BAHAN LOKAL MELALUI ANALISIS SIKAP KONSUMEN DENGAN MODEL FISHBEIN DI SURABAYA

  Christina Esti Susanti

  pp. 1-7

  2010-12-20

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  Abstract View: 80 , PDF Download: 165

• PENGARUH SIKAP, PERSEPSI NILAI DAN PERSEPSI PELUANG KEBERHASILAN TERHADAP NIAT MENYAMPAIKAN KELUHAN (STUDI KASUS PADA PERUSAHAAN ASURANSI AIG LIPPO SURABAYA)

  Foedjiawati Foedjiawati, Hatane Semuel

  2009-03-12

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  Abstract View: 61 , PDF Download: 171

• PENGARUH STIMULUS MEDIA IKLAN, UANG SAKU, USIA, DAN GENDER TERHADAP KECENDERUNGAN PERILAKU PEMBELIAN IMPULSIF (STUDI KASUS PRODUK PARIWISATA)

  Hatane Semuel

  2009-03-12

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  Abstract View: 404 , PDF Download: 917

• ANALISIS PASAR PELANGGAN PRIA PRODUK FACIAL WASH DI KOTA SURABAYA

  Yohanes Sondang Kunto, Inggried Kurniawan Khoe

  2009-03-12

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  Abstract View: 267 , PDF Download: 592

• FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMAKAIAN JASA WARNET DI KOTA JEMBER

  Sujoko Sujoko

  2009-03-12

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  Abstract View: 83 , PDF Download: 205