Focus and Scope |
Peer Reviewers |
Author Guidelines |
Peer Review Process |
Publication Ethics |
Article Processing Charge |
Open Access Statement |
License Term |
Plagiarism Check |
Journal Template |
Marso, Marso, Departemen Manajemen, Sekolah Tinggi Ilmu Ekonomi Bulungan Tarakan Jl. Gunung Amal RT. 14, Kampung Enam, Tarakan, Kalimantan Timur 77123, Indonesia
-
Jurnal Manajemen Pemasaran Vol. 14 No. 1 (2020): APRIL 2020 - Articles
HUBUNGAN BRAND EXPERIENCE, BRAND IMAGE, BRAND SATISFACTION, DAN BRAND LOYALTY DALAM PESPEKTIF FOUR-STAGE LOYALTY MODEL (STUDI TERHADAP MAHASISWA PENGGUNA SMARTPHONE DI TARAKAN)
Abstract PDF