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Semuel, Hatane, Dosen Fakultas Ekonomi, Universitas Kristen Petra, Surabaya, Indonesia
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Jurnal Manajemen Pemasaran Vol. 2 No. 2 (2007): OCTOBER 2007 - Articles
ANALISIS TINGKAT BRAND LOYALTY PADA PRODUK SHAMPOO MEREK “HEAD & SHOULDERS”
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