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Susilo, Devina, Alumnus Magister Manajemen, Fakultas Ekonomi, Universitas Kristen Petra Jl. Siwalankerto 121-131, Surabaya 60236, Indonesia
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Jurnal Manajemen Pemasaran Vol. 8 No. 1 (2014): APRIL 2014 - Articles
ANALISIS PROGRAM CORPORATE SOCIAL MARKETING, PENGETAHUAN KONSUMEN DAN REPUTASI PERUSAHAAAN DALAM MENCIPTAKAN GREEN CONSUMERISM (PROGRAM TUMBLER STARBUCK ON THE GO)
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