Prayogo NS, Kunto YS, Raharja MS, Eleison NPGK, Budiono AG. PENGARUH BRAND FAMILIARITY DAN PERCEIVED NOSTALGIA TERHADAP POST-PURCHASE INTENTION JAJAN TRADISIONAL SRABI NOTOSUMAN PADA GENERASI MILLENNIAL DAN GEN Z. JMP [Internet]. 2024 Apr. 30 [cited 2025 May 20];18(1):58-6. Available from: https://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/28243