“PENGARUH PRODUCT PLACEMENT PADA FILM INDONESIA TERHADAP BRAND AWARENESS DAN PURCHASE INTENTION MASYARAKAT SURABAYA”. Jurnal Manajemen Pemasaran 10, no. 1 (April 1, 2016): 20–26. Accessed September 13, 2026. https://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/19770.