INFLUENTIAL FACTORS IN CHOOSING HIGHER EDUCATION INSTITUTION: A CASE STUDY OF A PRIVATE UNIVERSITY IN SURABAYA. Jurnal Manajemen Pemasaran, [S. l.], v. 9, n. 1, p. 1–7, 2015. DOI: 10.9744/pemasaran.9.1.1-7. Disponível em: https://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/19371. Acesso em: 5 jun. 2026.